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Culturally focused groups empower us and are not meant to be racist

Culturally focused groups empower us and are not meant to be racist

This morning I was reading a tweet how there was a call out for black producers in a Facebook group and there were comments how it was anti-white, racist and whatever else the individuals decided to call it.

This thread triggered for me a lesson I learnt back in 2012 when I first fully stepped into working with at that time ethnic women (now use the term women of culturally diverse backgrounds). I was tasked with doing research on what are challenges for women in general professionally and business. I decided to include the angle of first generation and immigrants as I felt the challenges would be different than those of white women. At that time, there was not much research available how race and culture influences pay equity and career paths so I had to figure out a way to test my hypothesis that there was a double glass ceiling for women of culturally diverse backgrounds. I remember having many conversations during that time that the issues for women were all the same and it was not sitting well with me. It also wasn’t sitting well with me that we would make networking groups exclusive as then we are not practicing inclusion then either.

I continued to do my own research and held a focus group of women of various cultural backgrounds to understand what were their challenges and barriers they needed to overcome in the workplace and in business in hopes that I would be proven wrong that we don’t really need to have culturally focused groups.

Fortunately and unfortunately, I was proven wrong. In this focus group and much more research to follow, it was proven that individuals do find a deeper sense of belonging, acceptance and being understood when there were people who they felt would understand their background, upbringing and maybe even resembled them in some way. There was an affinity (the unconscious tendency to get along with others who are like us. It is easy to socialize and spend time with others who are not different) bias that shows up naturally and there was a sense of bonding and community that existed amongst others who felt familiar to them.

Over the last few years, I continued to support women of culturally diverse backgrounds while using the term “culturally diverse” to encompass all those who do have cultural influences either it be the race, ethnicity, culture and location. This was my way of creating inclusion for all women regardless of the color of their skin with the understanding the color of our skin does impact our experiences in this world differently.

As I read the tweet this morning, I was inspired to share that there is a place for groups to come together based on their commonalities as it provided them a safe space and a sense of belonging that other places can not provide. It provides them a place where others understand their experiences. It provides them a place where they can show up as their whole selves without having to explain anything. It is a place which may be less exhausting for them as they can just be. Therefore it is not anti-white nor is it a way to perpetuate racism. It is a space for them and that’s it. It is about them.

Supporting the emotions of team members of cultural backgrounds

Some of your team members from cultural backgrounds may be experiencing an added layer of emotion as they may remember past experiences or ancestral experiences. As manager, you can support them in a few different ways as listed in the video.


If you are interested in exploring what else you can do for your team right now, we can schedule a complimentary call to support you. Please schedule it here: https://bit.ly/3bUiNGo.

Supporting diverse populations

In these uncertain times, my thoughts have been with the populations that I have been working to support for the last few years – those from the underrepresented groups. Usually I am focused on the equality of pay for people of color, however we spend a lot of time working with organizations on hiring people who are newcomers, people with disabilities and Indigenous that I can’t help to think about how we can help them. I need your help to do that. 

These individuals are usually the ones who are already struggling to find meaningful employment and many times close to the poverty line (26% -33% of those in poverty are immigrant and Indigenous women). Times where there are so many layoffs and companies are impacted financially, these individuals are some of the first who will be losing their jobs. 

Here are a few strategies that I am thinking about. I would love to hear your thoughts on how to support these individuals further:

For companies, who haven’t laid people off yet, strategize with your team on what is possible. Are there opportunities available to the company right now that were not available before? Is there another way to decrease expenses while keeping team members employed? 

Donate locally. Many of these individuals will be accessing the Adopt a school program and the Food bank. Please give to local organizations like the food programs or women’s shelters or other programs (please comment with suggestions below).

Gather resources in your community. Is there a place on your street or in your cul-de-sac where food can be left that people can access without having to ask for it (this is a total out of the box idea but think big people)?

As a company, give relief to your customers if possible. It will help with their cash flow and stress.

Set up a call with someone outside of your immediate circle and just connect. Connection can be what gives someone hope that they are not alone. 

I would love to hear your suggestions and ideas on how we can support these individuals.

Do you feel like the “awkward BIPOC person” as a woman in tech? Here are four tips to help you to have a POSITIVE work experience

Do you feel like the “awkward BIPOC person” as a woman in tech? Here are four tips to help you to have a POSITIVE work experience

By: Munifa Ahmed.

Endorsement of Diversity and inclusion (D&I) and cultural practices within an organization have increasingly become a critical and important reputable aspect to the success of many businesses, especially in the Tech scene. There has been a lot of research and many other resources on how to adapt, retain and measure the value of D&I. 

But based on the World Economic Forum report, the global gender parity is estimated to take 100 years to close that gap in the tech sector, at the current rate of change. This is while gender equality is one of the key determinants of diversity in an organization.

An aspect, I think, that might be under shared, is the actual story of the -nitty gritty- experience and insights of how navigating tech, looks like as a BIPOC (Black, indigenous, and people of color), visible minority or LGBTQ2A+ person. 

So, it is as important to speak about and dive deeper into the experience of actually working in these spaces. In this blog, I will try to share my experience and insights as a young, recent immigrant, Muslim, hijabi woman who is navigating her way to social entrepreneurship in the tech world. As women, people of colour, visible minorities and/or religious groups, what is our role and work in this process of change? Do we lay back and wait for changes to occur? 

Having the privilege to represent more than six social labels and breaking through the mainstream biases and narration made based on gender, race and background was not a smooth process. It required high self-awareness, patience and inconsideration in some instances, here are some tips from my experience and research I have done: 

  1. Be Comfortable Being Uncomfortable. This is the rule of thumb when it comes to personal and professional development. The same principle applies here, from researching the market to learning new tech skills. Then comes the actual job of job searching. After spending six months researching, I learned to stop feeling comfortable by trying to find people who look like me and kept asking questions when I get stuck (there is no such thing as a stupid question). Nearly half of Tech companies are hiring non-technical skills, so working on your communication, presentation and body language is also valuable. It is okay if you do not code. All these steps require little bit thicker skin, but will help you move towards a rewarding and exciting career.

  2. Engage with Asking, Questioning and Curiosity. As obvious as it might seem, it is necessary to be proactive in building professional relationships at your workplace and tech network. It could be as simple as trying to understand and engage in a group tech joke (like a Spider makes a website not landing page, lol) to as complex negotiating your unique perspective confidently. Being assertive, flexible, friendly and funny is where the magic happens when it comes to engaging here and in life, generally.

  3. ALWAYS be a Proactive Learner . There is an Arabic saying, “coming late will not cut the work.” Your presence is already perceived as an unequivocal challenge to the tech sector. And doing the work on our own mindsets is essential in an ever growing and evolving industry. Pivoting from my Administration and Marketing background was a steep turn and most challenging. But that was not all, I realized after graduation that thousands of bootcamp developer graduates are competing for a similar position. So, I decided to utilize my coding skills as a compelling selling feature in a different position which led me to take Veza’s Digital Marketing course. This learning mindset is the key to growth and success in the Tech sector.

  4. Be YOURSELF. “Connect and Communicate like you’ve known them for 1000 years” – this was my secret recipe while building a network or meeting for an interview. My LinkedIn connections have more doubled since pivoting toward a tech career, nine months ago. This mindset is so powerful when it comes to creating a meaningful connection. From sharing your thoughts to asking for help and from owning your weakness to speaking in public, those are one of the basic principles that guide my decision while interacting with people in general. 

All in all, those are insights from my personal experience which has helped me to navigate the sector and successfully land my first job in tech as a Data Analyst and Marketer at the startup Apples & Oranges Analytics. By sharing our experiences, hopefully, we can all contribute to creating a more inclusive culture. As there is overall more interest, policy integration and active participation from the employer side, complementing the movement and progress through sharing our stories will inspire and involve broader communities

 

Munifa Ahmed is a recent migrant to Canada in 2017. She is a Spring 2019 graduate of Veza Community’s Digital Marketing Program for Immigrant Women. Through her passion for creativity and personal-development, she had pivoted toward tech and landed her career as a Digital Analyst and Marketer. To learn more about her and her climate action project, visit www.munifaahmed.io.

Why you should hire millennials

Why you should hire millennials

Millennials are stereotyped as being less competitive, entitled, avocado toast loving, technology addicted workers. Sure, many millennials are glued to their smartphones and social media, but that doesn’t mean they don’t have important things to contribute to your organization – nor does it mean that they don’t work hard. 

By 2020, millennials will make up 50% of the workforce and their share of the workforce will continue to grow from there. On the whole, this group is goal and value driven and cares about its impact on society and the planet. So, millennials are not only going to represent a large portion of your talent pool but will also be looking to the job market for an opportunity to make that impact. That is good news for employers – hiring millennials can actually offer a number of (maybe) unexpected benefits to companies.

Perspective

There’s no denying it – millennials aren’t as experienced as the baby boomers in the marketplace, but boomers can’t beat the open-minded perspective millennials have. Millennials have experienced the world changing around them quicker than generation X, so they see new possibilities before they arise. They are always willing to think out of the box and come up with fresh and innovative ideas. 

Plus hiring young employees can work out great if your business aims to attract young customers. After all, who knows better what the young generation wants than themselves? They’ll bring marketing and product design strategies that better appeal to their age group, which will kickstart your sales. 

Qualified

Millennials are on track to be the most educated generation ever with 27% of women and 21% of men having completed a Bachelor’s Degree by age 33. Most of them are highly qualified, having done sometimes multiple internships to gain professional work experience. Hiring millennials will modernize your organization’s workforce, as well as bring the most up to date knowledge pertaining to your sector. 

Tech Savvy

Millennials have grown up using computers, portable devices, the Internet, and social media. They have digital and technical knowledge at their fingertips. They pick up and apply technology better and quicker than the experienced baby boomers in tech-companies. You’ll have little or no trouble training these people on computer systems or new equipment. 

Further, millennials are familiar with the latest communications technology and know their way around social media. There is no company in existence today that does not need a social media presence to be relevant. Even the millennials without a communications background can help you harness the power of Facebook, Twitter, and other social media platforms and turn that into brand awareness and sales. 

Less focused on money

The older and more experienced generation have high expectations from their previous workplaces when it comes to compensation. The bottom line is usually their only bottom line. 

Unlike baby boomers, the calculation millennials make is usually based on meaning rather than pay. A recent study of Canadian millennials showed that nearly half of this demographic would forgo a raise of about $9,000 to do work they considered more meaningful and impactful, so this benefit may not work for every job you offer. Also, with less experience, their salary expectations tend to be lower. But do ensure your salaries are competitive and commensurate with experience and responsibility. If you are truly unable to offer competitive salaries, millennials are more likely than other generations to be open to flexibility perks, such as remote days or additional vacation days. 

Motivated

What’s better than having a highly motivated and excited workforce? Millennials are driven and deeply invested in what they do. They are motivated by their will to perform better and bring high-end results. It goes without saying how this particular attribute impacts your business outcomes.

They tend to be more tenacious and eager to learn in the workplace than other generations. Such a disposition leads to quick problem solving and adaptability, as well as a desire to get the job done well before moving on. 

Collaborative

A survey of millennials conducted by IdeaPaint found that 74% of millennials prefer to collaborate in small groups, as opposed to large teams or on their own, and that 38% of millennials feel that antiquated collaboration processes actually damage their company’s innovation potential. Teams with more millennials mean better teamwork, less internal competition and more innovation. This leads to a stronger bottom line, but also a more positive work environment.

The Bottom Line is….

Hiring millennials helps you bring new and innovative talent into your organization. They are highly motivated and enthusiastic about their work. They know (or can find) their way around technology and are keen to learn new things, as well as seize new opportunities. The fact that they seek meaning through their work means that organizations have an opportunity to harness their enthusiasm towards achieving something greater. 

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